Lucky Charms St. Patrick’s Day
ART DIRECTION + PHOTOGRAPHY + GRAPHIC DESIGN:
With Lucky’s magic and marshmallow charms as inspiration, I helped concept and create all 17 of Leprechaun traps for St. Patrick’s Day. These were created to inspire those crafty go-getters as well as the quick 5 minute crafter as they help create a little magic and wonder for kids.
All videos & traps utilizing traps on back of pack: TKP Stuidos
Custom trap ideas: As the campaign grew in size, I did my best to photograph and match TKP’s work
17 Leprechaun Traps
I worked with TKP Photography to help build and photograph these to use across the 2023 SPD media campaign for Lucky Charms. The last 9 images in this video are ones I photographed to help build off of the images shot at the studio.
Product Photography
Build off the trap photography and capture images of packaging to be used for marketing materials.
Photography: Myself
Activities for Kids
Photography: TKP Studios
Social Media Examples
